The PHS team were invited to be there as one of the most exciting media tech startups. Through the use of cutting edge AR and 3D animation techniques, lived experience and research into event experiences, our 3D holograms and AR content dramatically increase the speed at which information can be delivered, as well aiding in information retention and recall.
PHS strives to ‘design for all’ giving as much clarity as possible to those who otherwise might be excluded with more traditional forms of fan and brand engagement vehicles. This includes considerations made for those with dyslexia and impaired vision, as well as the gradual reveal of information and labels to allow educators time to explain or further elaborate on specific details. The tech is inclusive as it does not require any special VR glasses.
Those who came to see us at The Ploughing included visitors from as far away as Australia. We focused on the educational aspect for this event and showcased anatomy and physiology as well as climate change 3D holograms.